McDonald’s Happy Meals sure have come a long way since I was a kid with offerings like Danino® Strawberry Yogurt, the choice of apple slices instead of french fries, and the choice of a low-fat dairy option like 1 per cent white or chocolate milk. As part of McDonald’s commitment to evolving the Happy Meal to meet the expectation of parents McDonald’s Canada is offering books in Happy Meals at participating restaurants until November 14th.
The promotion includes four limited edition books which feature a focus on nutrition and imagination with fun and playful themes to get your child excited about reading. McDonald’s will be introducing new e-books monthly and made available on McPlay™, McDonald’s Happy Meal app and on HappyMeal.com.
The books were developed to bring each character and their adventures to life, while delivering a nutritional message that’s relatable for children.
The books include: The Goat Who Ate Everything – Tells the story of a goat who has a big appetite and struggles to eat right, but when he does, he feels great and becomes the playful ‘kid’ everyone loves.
One Canadian Frugal Mom Eh reader will win their own Happy Meal Book Prize Pack which includes: The Books, Happy Meal vouchers and an iPhone stand! Giveaway ends on November 17th at 11:59 pm EST. See Giveaway Tools form for entry and T&C.
Disclosure: I received product from the brand and/or PR agency in order to facilitate this post. All thoughts and opinions are honest and my own.