Canada is a pretty awesome country. We are lucky to be one of the most literate countries in the world. However, 42% of Canadian adults between the ages of 16 and 65 have low literacy skills. Isn’t that just shocking? Even a small increase in the literacy rate could generate billions in economic growth every year. It’s safe to say that investing in literacy programs like First Book Canada would provide a pretty sound return on investment.
Literacy is important, that is for sure, but so is a love for reading. I love reading. I have a couple bookshelves filled with books. Growing up I spent a lot of time at the library picking out new books. It seems I’ve help foster a love of books and reading on to my girls who love nothing more than to be read book after book. They each have their own over-flowing book shelves and I plan to ensure they always have something new read.
A couple years ago I received a copy of Neil Pasricha‘s Book of Awesome and since then I’ve kept it one of my desk drawers. It’s handy reading when life feels a little too trying. It’s nice to remember the little things that make life, well, awesome. That is what Neil Pasricha’s Awesome series does – it celebrates all the little things. His latest addition to the series is a children’s book, Awesome is Everywhere.
First Book Canada, in partnership with Rakuten Kobo and Penguin Random House Canada created “The Awesome Project”, a literacy initiative to provide elementary school-aged children with their very own first book as well as educational resources to help foster the love of reading. In support of “The Awesome Project”, Neil Pasricha spent October touring Southern Ontario schools to read from Awesome is Everywhere.
Each school received copies of Awesome is Everywhere, in addition to 1,500 brand new books and a $1,000 grant to purchase books and Kobo eReaders through the First Book Canada Marketplace.
How You Can Help
Buy your first book with Kobo before November 30 and Kobo will donate $5 to First Book Canada, helping children in need to get access to new books, one of the most important factors affecting literacy. Plus, when you create a free Kobo account, you also get a $5 credit towards your first eBook purchase! ** Only new Kobo customers that sign up through the kobo.com/awesome landing page and purchase a book before November 30 will be eligible for this offer.
Disclosure: I am part of the PTPA Brand Ambassador Program with Kobo and I received Compensation as part of my affiliation with this group. The opinions on this blog are my own.